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Recently, the 4th (2021) Annual Brand Case Competition sponsored by China Finance announced the final winners, and CECEP Finance won the annual case award for corporate culture with "Practicing Xi Jinping's Ecological Civilization Thought, and Leading the Development of Corporate Culture with Party Building".
In recent years, CECEP Finance has thoroughly studied and implemented Xi Jinping Thought on Socialism with Chinese Characteristics for a New Era and his important exposition on cultural development, so as to promote the building of corporate culture in a systematic, procedure-based and standardized way, thus forming a robust situation in which the development of corporate culture is led by party building and party building is also boosted by the advancement of corporate culture.
As an internal financial institution of a central enterprise, CECEP Finance deeply integrates party building with corporate culture building, and strives to create a red culture that deepens the ideological and political guidance for young people, a green culture that gathers young people for entrepreneurship, and a white culture that advocates compliance, honesty, integrity and innovation, which lays a solid foundation for CECEP Finance to implement Xi Jinping Thought on ecological civilization, and the CPC Central Committee's major strategic plan on pollution prevention, risk prevention and mitigation, poverty alleviation and pandemic prevention and control, so as to serve CECEP "double-drive" business layout featuring zero carbon and negative carbon.
In the future, CECEP Finance will continue to adhere to the guidance of party building, enrich the forms and contents of corporate culture, so that party members can enhance their awareness, improve their competence and form a consensus through activities, thus further enhancing the cohesion and capacity of the corporate, and providing strong support for its high-quality development.
